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Cool, Calm and Collected

Julian Brunnock provides a regular dispatch from the frontline of the cooling industry.

All posts from: October 2014

Why give them what they ask for?

Posted by Julian BrunnockThu, 30 Oct 2014

When your children come up to you and ask for a pair of pliers or a piece of string, experience has probably taught you to not just give them what they want but ask what they want it for, to ensure they do not damage themselves, siblings or your property. When you go and look at what they are doing, it usually turns out they need a completely different tool. You knew this, due to your greater knowledge and experience.

Strike while the weather’s hot

Posted by Julian BrunnockMon, 13 Oct 2014

Ironically – and annoyingly – the best time to promote your business is when you’re too busy to do it.