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WR launches WR Electrical to expand offering to refrigeration end users

New division will also seek new customers for standalone electrical work.

Expansion comes on the back of 31 per cent growth last year at WR Refrigeration

WR Refrigeration has officially launched WR Electrical, the electrical division it announced earlier in the month.

In addition to providing specialist electrical support on WR Refrigeration projects, WR Electrical will offer electrical services as a stand-alone proposition.

The company said WR Electrical will provide a comprehensive range of services, including electrical design, installation and testing to NICEIC-approved installer standards.

Patrick Mullins, business development and marketing director, said: “We see electrical services as a key part of our offering to customers. It is an essential element in most refrigeration and air conditioning projects, and offers growth opportunities in the electrical field in its own right.”

He added: “The new operation provides us with a highly competitive, motivated and experienced in-house electrical design and installation capability, working to WR Refrigeration’s exacting standards. It is good for customers and confers a significant competitive advantage in the market for WR Refrigeration.”

The move is designed to support the continued growth of WR Refrigeration, which saw an increase in turnover of some 31 per cent last year, the firm said.

WR Electrical will be headquartered in Leicester and Cardiff, with electrical projects being carried out nationally by specialist satellite teams, managed by electrical designers.

It will initially employ 20 electrical engineers, but said that additional staff will be taken on as the business expands. All electrical staff will qualified to the 17th edition IET Electrical Wiring Regulations and carry ECS Skill Cards.

Mike Nicholas, managing director, added: “We see significant opportunities in relation to both commercial and industrial refrigeration and air conditioning, in addition to pure electrical installation work. The new business is fully equipped to carry out all kinds of electrical and data installations, including control panel building and CAD design.”

Last month the WR Refrigeration group announced a radical restructuring of its service operation, moving from a national branch network to five regional hubs, equipped with high-tech tracking services.

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